Isaac (Izzy) Resurreccion

2025 Project Portfolio
Project                | Category
HJIRO | Brand Identity + Apparel Design
GOM Snow Desserts| Brand Identity + Marketing Design
Soupreme Noodle Co.| Visual Identity + Logo Design
301 Projects| Brand Identity + Merchandising
Seoul Stop| Visual Identity + Signage Design
Repeat Radio| Rebranding + Marketing Design
JDEA Studio| Rebranding + Marketing Design
D’FESTA LA| Brand Adaptation + Management

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HJIRO

Streetwear Brand

 Jul 2023 - Jun 2025
Los Angeles, CA

OVERVIEW
HJIRO is a portmanteau, representing the clothing brand as a combination of the taste, ideas, and experiences between Hjork Ocampo and myself, Izzy Resurreccion.

HJIRO was a passion project consisting of 3 capsules spanning a 2 year period. With each drop, Disruptive Roots, In Technicolor, and Machine Relief, we interpret our collective experience of  growing up in the earlier days of the internet. This is reflected in the grunge and cyber-core aesthetics we take inspiration from. This includes using older-tech like handycams and digi-cams to shoot all promotional material, also parodying ideas from the pre-internet era.SERVICES

Art Direction
Apparel Design
Social Media Design
Video Direction
Video Editing
Poster + Sticker Design
Screenprint + Sublimation TOOLS
Adobe
   Photoshop
   Illustrator
   Premiere Pro
Procreate
Figma

CAPSULE 01 Disruptive Roots
Promotional Content - Video


Promotional Content - Image



Product Line-Up



CAPSULE 02  In Technicolor
Promotional Content - Video



Promotional Content - Photo

Product Line-Up



CAPSULE 03 Machine Relief
Promotional Content - Video


Promotional Content - Photo





Product Line-Up